Geisinger names Kurt Wrobel President of Geisinger Health Plan, Executive Vice President, Insurance Operations
“Kurt has truly stepped up to provide stability and leadership during these past several months, and following a nationwide search, he was the clear choice to lead GHP into the future,” said Jaewon Ryu, M.D., J.D., Geisinger’s president and CEO.
Prior to joining Geisinger, Wrobel was vice president of large group pricing and chief underwriting officer at Humana and spent five years in executive leadership roles at PacificCare and United Healthcare. His professional experience also includes actuarial, product development and pricing, and employee benefits strategy work for both government and commercial health plans with Milliman, HealthMarket, Inc., William M. Mercer, and Hewitt.
Wrobel earned his MBA in healthcare management from The Wharton School, University of Pennsylvania, holds a master’s degree in economics from the University of Wisconsin, Madison, and earned his bachelor’s degree in finance from UCLA. Kurt is a fellow in the Society of Actuaries and a member of the American Academy of Actuaries.
About Geisinger
Geisinger is among the nation’s leading providers of value-based care, serving 1.2 million people in urban and rural communities across central and northeastern Pennsylvania. Founded in 1915 by philanthropist Abigail Geisinger, the nonprofit system generates more than $8 billion in annual revenues across 163 care sites — including 10 hospital campuses — and Geisinger Health Plan, with more than half a million members in commercial and government plans. Geisinger College of Health Sciences educates more than 500 medical professionals annually and is conducting more than 1,400 clinical research studies. With more than 27,000 employees, including 1,800 employed physicians and 5,200 registered nurses, Geisinger is among Pennsylvania’s largest employers, having an estimated economic impact of $16.8 billion on the state’s economy. In 2024, Geisinger joined Risant Health, a nonprofit charitable organization created to expand and accelerate value-based care across the country. Learn more at geisinger.org or follow on Facebook, Instagram and LinkedIn.
